Going magenta
I didn’t really have the time to re-tool my site to go magenta the right way like the Phone Scoop guys, but feel free to swipe the above image — that’s Engadget Mobile magenta #ed008c with Linotype’s VAG Round (which can be found online for free with a bit of searching).
On a personal note, I feel kind of bad for T-Mobile US on this whole thing. I’ve always had a really positive relationship with their teams and they’re the ones really feeling the blunt end of this reddish-purple-hued fiasco, certainly not their clueless parent company Deutsche Telekom, which initiated it. (And yes, there is a difference between T-Mo US and Deutsche Telekom, just like there’s a difference between Engadget, AOL, and Time Warner.)
P.S. -Not an April Fool’s joke. (Still!)
I'm an editor and technology critic in the midst of founding a new web startup: 
[...] mentioned this on his blog, and hopefully you’ve seen all of the Engadgets + PhoneScoop. I thought I’d join in and [...]
You’ve certainly went far this time to secure the “veracity” of this year’s April fool’s joke, the backdated letter, the backdated engadget analysis, the conspiracy with Phone Scoop…I congratulate you for your effort….’cos this IS an April Fool’s joke, isn’t it??…
????
And, really, what kind of tech site is flirting with pink?
Best,
Jorge.
Sorry, it’s really really real. Seriously, we’re not in the business of misinformation, even on April Fool’s day.
I hoped you would do this – me to Ariel Waldmam from yesterday
http://twitter.com/ronin691/statuses/780371299
[...] having fun with it on the main site at the moment since it’s April 1st. Ryan Block wrote about it, Phone Scoop is pitching in, and Joshua Topolsky even got in on the fun. If there’s one thing [...]
I love it :) It enough to make a point, yet Engadget is still readable:)
Tales
Hey, just wanted to let you know that yahoo did a story on this as well:
http://blog.wired.com/gadgets/2008/04/deutshe-telekom.html?nup=1&mbid=yhp
Too bad for T-mobile, bad move..
LOL. Silly T-Mobile, I guess thats what happens when you let lawyers run your company, they’re always looking for overtime and at the rates they get, who could blame them.
Maybe they could go for the double-play and sue Motorola or Samsung for using the word “phone” in their marketing blurb.
Well just to be on the safe side from now on you should stop covering T-Mobile stories as posting their logo/url/name/favorite color would surely unleash the hounds of hell, unless of course you sign up to their Magenta Licensing Scheme.
[...] a lovely shade of pink for the day (although, I kind of love it and wish it would stay that way). Ryan has started a campaign (OK, maybe he didn’t mean to start it, but I am) to show DT that we [...]
My way of contributing
http://img.skitch.com/20080401-1ntjmw9tuwx8bk3chim67fu5aa.jpg
While this may not have been an April Fool’s Joke, Veronica sure had an awesome one!
Beware the pink coneheads!
The only reply that their letter deserved. Wonderful.
[...] I would join the solidarity in support of Engadget Mobile by painting the town site [...]
[...] 1, 2008 harryitguy Credit to Ryan Block for the [...]
[...] Engadget en español, Engadget en inglés, EngadgetHD, Phone Scoop, Phone Arena, Fitch, GearBits, Ryan, Josh y [...]
You guys had my laughing so hard with that Engadget Mobile logo. LOL.
FYI… I’m joining you in solidarity. See my blog post. My own personal logo uses magenta and has for nearly 20 years. And I’m in telecommunications and wireless engineering. So T-Mobile had better step off. I had magenta first and I have the USPTO docs to prove it.
http://anyion.blogspot.com/2008/04/solidarity-pantone-solidarity-t-mobile.html
- Daniel P.
I hopped on the bandwaggon XD
http://www.ehdtstudios.blogspot.com
Joined. http://www.ssixty.info
just a general thought. what ever happened to “no harm in asking”?
i mean, they’ve invested years and quite a bunch of credits to establish an easily recognisable, globally successful brand (yet badly coloured, true, but maybe that’s the idea?).
so far i haven’t seen any threats to sue anyone – just a request. being able to read between the lines we all know where this COULD lead if one decided to behave unnecessarily childish and trigger-happy…
ever heard of don quixote, anyone?
Ok, I’ll join in on the “magenta”.
http://willhostforfood.com
[...] Phone Scoop, Phone Arena, Fitch, GearBits! , a sam Engadget je malo promijenio svoj logo… Ryan Block na svom blogu pojašnjava još jednom kako se ne radi o prvotravanjskoj šali i izražava žaljenje prema [...]
See the url above – it seems they’ve done this before and there are some fabulous images users have sent in as a response on this Dutch website !!!
http://www.freemagenta.nl/
[...] its a trademark? 02Apr08 Engadget, Ryan Block, Phone Scoop, and others are taking the time today to recognize one of T-Mobile and Deutsche [...]
Went magenta earlier when I read about it.
wewwl.com
Any chance you could make a bigger version of the “stick together” image? I want to put it at the default desktop background for the terminals at work.
PERFECT RESPONSE!
I’ve changed my site to magenta as well. I’ll support Engadget all the way!
http://adderzizer.ning.com
Check out my blog over @ http://melgares.blogspot.com/. I got the magenta going all over the place. :-)
I think they can’t do one single thing if you want your site to be pink. On the other hand using their good old T-Mobile in your logo is a little too far. They’ve sued companies for using the T even. Nice move though, gives your site a lot of attention, which it clearly deserves!!!
Much as the dirty lawyers are at the root of this, I’m sure their marketing department is lapping it up.
Hey Ryan :) I remember talking to you on IRC about the 1.1.3 jailbreak I believe? Anyway, I’ve magenta’d my site, http://acujo.com :)
Somebody should sue T-mobile for using too lively colors that distract your attention (ex. in traffic). AND that they want to brand a COLOUR! That seems as silly as when Paris wanted to brand ‘That’s hot’….. Maybe there’s a connection… a sub-mobile one :)
Copyright Buttholes…
Not long ago someone noticed Deutsche Telekom AG, parent company of T-Mobile, claimed it owned the patent on the color magenta in the trademark statement on its website. Other, more heavily trafficked sites picked up on the story, and Engadget (one of…
Count me in
http://www.victorchew.com
i think i should patent #00AEDB
:P
Wha_s nex_? Owning Le__ers? I_ would _ake only a handful of evil freak corpora_ions to make human communica_ion __________ …
Hahaha, awesome stuff… very well done! I think everyone is sick of those over-paid corporate lawyer who has nothing to do but sue people… hahaha… having think about this a second time, I think this maybe some twisted marketing team at T-mobile, who created this… negative press is still free advertisment right? hahaha… but I am probably wrong! Anyhow, well done again!
[...] support of Engadget Mobile’s campaign against [...]